DIRECT Global Trading LTD has launched an online click and collect service across all of its online businesses.
Based in Barugh Green, Direct Global Trading LTD is the parent company of UK Christmas World and UK Water Features, which sell decorative garden and Christmas products worldwide.
The introduction of a click and collect service was a natural step for the business, according to director Eddie Riby, who has also launched a loyalty points scheme with customers collecting five points for every £1 they spend.
Eddie said: "People are using it (click and collect) already. We have had people from all over Yorkshire.
"For high value items it makes sense, you can collect what you want the same day (of ordering) and at the same time collect loyalty points, which can be redeemed on your next visit.
"In today's fast paced world people enjoy the convenience of having the option to collect goods just one hour after purchasing.
"We are first to market in our field - none of our competitors online offer this service - so as a business we really do have something unique."
Last year also saw the launch of Direct Global Trading LTD's UK Christmas World outlet, to allow members of the public the chance to browse merchandise usually only sold online.
